Lenovo Goes Global
China’s most recognizable brand has plans to overtake Apple and Samsung.
Content: Case Study | Author: William J. Holstein | Source: “strategy+business” | Subject: International | Industry: Consumer Electronics | Company: Lenovo
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In China: The Importance of Managing Relationships Dynamically
The appliance maker Guangdong Galanz has excelled at managing relationships in a turbulent environment, and its case study illustrates the costs and benefits of relationships, how these pros and cons shift over time, and, most important, how executives can manage them effectively in a constantly shifting context.
Content: Case Study | Author: Donald Sull | Source: “Ivey Business Journal” | Subject: International – Asia | Industry: Consumer Electronics | Company: Guangdong Galanz