Your visitors expectations of your site’s search is that it will perform as well as the search they are used to from their favorite search engine.
There are many ways that search result pages can be optimized to provide visitors with an easy means to find what they are looking for — or at least something that will keep the visitor moving through your site. Here are a few places to start.
Subject(s): Marketing / Sales, IT / Internet / E-Business
Author(s): Daniel McGuigan
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