Does the Thinking of Yesterday’s Management Gurus Imperil Today’s Companies

Ansoff’s Matrix, Porter’s Five Forces competitive analyses and Drucker’s Management By Objectives are 3 of the best known and most frequently applied management concepts. But are these vaunted concepts, incubated and given meaning in a relatively calm and predictable economic environment, valid in today’s much harsher and turbulent climate. Readers will find the answer in this article.

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