Add the dictum, “Know the terrain” to “Know your customer” and you’ve got the two most important principles that a manager needs to follow to compete successfully. At first, and perhaps even later on, the playing field may not be level, but managers who consider the observations of this Ivey Business Journal regular contributor will surely be able to compete with any player, under any conditions.
Content: Article
Author: John McCallum
Source: “Ivey Business Journal”
Subjects: Competitive Intelligence, Management, Strategy
Author: John McCallum
Source: “Ivey Business Journal”
Subjects: Competitive Intelligence, Management, Strategy
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