Direct Marketing Industry Resources
Links (5)
- Baier Stein Direct
- Direct Marketing Association (The DMA)
- Direct Marketing Tips From the Pros
- MailersClub
- VerticalResponse iBuilder Postcard
Articles (2)
Market Research (8)
- 15% of B2C E-Mails Don't Get Thru
- Consumers Shift from Catalogs to Web
- Direct Marketing Industry Statistics
- E-Mail Marketing Industry
- E-Mail Marketing: CTR down, Bounce-Back Rate up
- E-Mail to Hurt Offline Direct Marketers
- Eclipsed by E-mail, Direct Mail to Tumble 39% by 2013
- unsolicited commercial e-mail (UCE a.k.a. Spam) Numbers
Associations / Organizations (3)
Other Useful Resources
- Yahoo! Industry Center
- Industry Tutor
- First Research - Industry analysis and market research reports geared toward sales professionals
- BizMiner — marketing and financial profiles of over 16,000 business categories in the United States
- Career Guide to Industries (U.S. Dept. of Labor)
- HBS Baker Library Industry Guides
- Business.com Industry Analysis Category
- Industry Research Desk
- Industry Portals & Hubs - links to over numerous industry portal and hub websites
- Vault.com - Research Industries Section
- WetFeet Industry Profiles
- Hoovers - Online corporate and industry research site
- IndustryClick - Collection of Industry Portals
- CFO's Cost Management Survey
Find Useful Industry Resources About:
- Accounting
- Advertising
- Aerospace & Defense
- Agriculture
- Airlines
- Apparel
- Application Service Provider
- Arts
- Automotive
- Beauty Products
- Biotechnology
- Chemicals
- Communications
- Computer Services
- Construction
- Consulting
- Consumer Electronics
- Consumer Products
- Direct Marketing
- Education / Training
- Entertainment/Media
- Environmental Services
- Finance / Banking
- Food Products/Service
- Gambling
- Gaming
- Government
- Grocery
- Healthcare
- Hospitality
- Industrial Products
- inflation
- Information Technology
- Insurance
- International Trade
- Investing
- Investment Banking
- Law
- Manufacturing
- Military
- Music
- Non-Profit
- Other
- Paper & Lumber
- Personal Computer
- Personnel / Staffing
- Petro / Chemical
- Pharmaceutical
- Photography
- Printing Services
- Public Relations
- Publishing
- Real Estate
- Retail
- Semiconductor
- Service
- Social Services
- Software
- Sports & Recreation
- Steel / Metals
- Student
- Telecommunications
- Transportation
- Travel/Leisure
- Utilities
- Venture Capital
- Web Hosting
- Wine / Spirits