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The appliance maker Guangdong Galanz has excelled at managing relationships in a turbulent environment, and its case study illustrates the costs and benefits of relationships, how these pros and cons shift over time, and, most important, how executives can manage them effectively in a constantly shifting context.

Subject(s): International - Asia
Industry: Consumer Electronics
Source(s): Ivey Business Journal
Author(s): Donald N. Sull
Posted: 2005-11-04
# Views: 282