Jeff Lawson

One of the common mistakes that we, and I’m sure other companies, have made is that you fully allocate your budget at the beginning of the year. You’ve got five people working on one idea, five working on another, and one of those things is just taking off. And when they ask for more resources, leaders often say, “Well, it’s April, we do budget allocation … [ Read more ]

Jeff Lawson

Metrics are, in my opinion, the least important part of an annual plan because they’re not very strategic. The metrics tell us if we’re on the right path. But charting the right path is actually the hard work.

Jeff Lawson

Usually, post-mortems is the word you use to describe analyzing the things that don’t go well, but we do post-mortems when things go well, too. That is the way in which you continually build this muscle of analyzing the outcome and asking what all of the inputs were that led you there and try to do your best in the moment when everything’s fresh in … [ Read more ]

Jeff Lawson

The thing that I’ve noticed about OKRs is the objectives aren’t prioritized in most companies. At most companies, the energy of OKRs is really around the key results. Everybody gets very focused on the metrics. And I actually think the most important part of our BPM is not the measures, it’s the priorities.

Jeff Lawson

You’ve got to send people out in different boats to explore new ideas, but when you see the signs of success, make sure you’ve got the ability to double down in real-time on the winning boat.

Draw The Owl and Other Company Values You Didn’t Know You Should Have

At First Round’s recent CEO Summit, Jeff Lawson brought granularity to company values and culture by sharing both victorious and vulnerable examples from his time at Twilio. Specifically, he deconstructed his efforts into three parts: articulating, living and changing company values. Any startup that has been told to be its authentic self, but has encountered more handwaving than a tactical plan will find solace and … [ Read more ]