Although an organization can have only one overarching strategy, there are five distinct views that stakeholders might have when reviewing a strategy and its associated performance:
* Valuation,
* Navigation,
* Compensation,
* Benchmarking, and
* Evaluation.
Understanding all of these views – their implications and how to implement them – will greatly simplify the development and use of your scorecard and also give much better value to each stakeholder group.
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