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Older CEO Refresher articles are no longer available. If you click through you will be taken to the Internet Archive site to find an archived copy.
Older CEO Refresher articles are no longer available. If you click through you will be taken to the Internet Archive site to find an archived copy.
Relationship management is not a “system.” It’s a process and a philosophy. At this point in the adoption cycle of practices and technologies, it’s old hat. Yet few organizations really do it well, and many don’t do it at all. These 12 steps should suggest a path to implementing relationship management and reaping the financial benefits.
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