Positioning: The Battle for Your Mind
Content: Book | Authors: Al Ries, Jack Trout | Subjects: Advertising, Marketing / Sales
Future Focus: How 21 Companies Are Capturing 21st Century Success
Content: Book | Authors: Al Ries, Theodore Kinni | Subject: Organizational Behavior
The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
Content: Book | Authors: Al Ries, Laura Ries | Subject: Marketing / Sales
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
Content: Book | Authors: Al Ries, Jack Trout | Subject: Marketing / Sales