You work hard to drive traffic to your site. Steering people toward your site is hard work. You combine search marketing, social media, and email marketing. You might even be paying good money for those visitors.
But once you have them, are you making the most of those visits? Or is your site sending them down one-way, dead-end streets? Are there places where your user flow … [ Read more ]
Content: Article | Author: Andy Crestodina | Source: MarketingProfs | Subjects: IT / Technology / E-Business, Marketing / Sales