The Internet has left its mark on society – from online shopping and banking to YouTube videos and social networking. Beyond these societal trends, how does the economy of the Internet work? How is the industry structured, and which companies are the players? How do companies make money, and what are the prospects for growth?
Content: Article | Authors: Christophe Firth, Laurent Viviez, Mark Page | Source: Kearney | Subject: Industry Specific | Industries: Information Technology, Other