Managing for the Short Term: The New Rules for Running a Business in a Day-To-Day World

As managers, senior executives, and CEOs all over have painfully discovered, if you don’t manage for the short term, you won’t be around for the long term. Bestselling business author Chuck Martin found that nothing consumes business managers more than how to manage a company in the weeks and months immediately ahead.

As founder of NFI Research, an executive think tank made up of some … [ Read more ]