The Big Store Goes Global
What retailers can learn from Wal-Mart’s international expansion.
Editor’s Note: the discussion centers on the seven sources of competitive advantage in retail:
– Inputs
– Technology
– Operations
– Offering & Brand
– Access
– Segmentation
– Customers
Content: Case Study | Author: David Liang | Source: “STERNbusiness (NYU)” | Subjects: Industry Specific, International | Industry: Retail