Graham Kenny

The primary focus of a strategic plan is competitiveness. It is designed to respond to change and future opportunities in a way to find advantage. The primary focus of an operational plan is efficiency. Operational plans are designed to roll out strategy via internal department programs developed by, for instance, HR, IT, marketing, and manufacturing.

Graham Kenny

All organizations have competitors — for customers, for staff, for funds, for resources.

Graham Kenny

Strategy is about positioning an organization, whether it’s a business, a government, or a not-for-profit entity, relative to its competitors.

KPIs Aren’t Just About Assessing Past Performance

Many companies track KPIs as a way of predicting performance.  To really exploit the predictive power of KPIs, though, you need to map how the KPIs for your key stakeholders feed into each other and ultimately into financial performance.