Helen Mayhew, Tamim Saleh, Simon Williams
Just because information may be incomplete, based on conjecture, or notably biased does not mean that it should be treated as “garbage.” Soft information does have value. Sometimes, it may even be essential, especially when people try to “connect the dots” between more exact inputs or make a best guess for the emerging future.
To optimize available information in an intelligent, nuanced way, companies should strive … [ Read more ]
Content: Quotation | Authors: Helen Mayhew, Simon Williams, Tamim Saleh | Source: McKinsey Quarterly | Subjects: Decision Making, IT / Technology / E-Business, Knowledge Management, Management