A Life Cycle Perspective on Intellectual Assets

Are you unsure how to extend the use of your organization’s intellectual asserts? Scant progress has been made in defining and calculating the value of intellectual assets, despite their obvious importance. The Accenture Institute for Strategic Change applies a physical resources life cycle perspective to help managers clarify how, and how well, intellectual assets are used, and reused, in business processes. The framework enables managers … [ Read more ]