Changing Perceptions – And Triggering Innovation
It could be construed as “going back to the future,” but working in a more concrete world – not in the virtual world – can change the way we look at and think about many things. The value of such a profound change resides in its proven ability to spur innovation. These authors describe how individuals and organizations can effect such a change.
Content: Article | Authors: John E. Sawyer, Terri L. Griffith | Source: Ivey Business Journal | Subject: Innovation
