MACS: The Market-Activated Corporate Strategy Framework
How should a corporation decide whether to buy, sell, or keep a business unit? In the late 1980s, McKinsey developed its market-activated corporate strategy (MACS) framework, which answered that question in a surprising way. The obvious considerations—the attractiveness of the industry in which the unit competes and its competitiveness within that industry—are both relevant, but the acid test is which company can extract the greatest … [ Read more ]
Content: Article | Authors: John Stuckey, Ken McLeod | Source: McKinsey Quarterly | Subject: Strategy
Enduring ideas: The SCP Framework
In one of a series of interactive presentations, McKinsey director emeritus John Stuckey comments on SCP, a framework that illustrates the influence of an industry’s structure on the conduct and performance of industry players, and the effects of external shocks on all three.
Content: Article | Author: John Stuckey | Source: McKinsey Quarterly | Subject: Strategy
When and When Not to Vertically Integrate
A strategy as risky as vertical integration can only succeed when it is chosen for the right reasons.
Editor’s Note: includes an excellent look at how markets fail…
Content: Article | Authors: David White, John Stuckey | Source: McKinsey Quarterly | Subject: Economics
