3 Visions of the Future of AI for Customer Engagement: 2027 Scenarios
Artificial intelligence (AI) is making deeper inroads into every aspect of business and society every day. By 2027, how will AI transform the future of customer engagement? Management and Business Review and the Association of National Advertisers’ (ANA) Global Chief Marketing Officer (CMO) Growth Council recently organized a forum to discuss three possible scenarios for the future – optimistic, pessimistic, and realistic.
Content: Article | Authors: Jerry Dischler, Jerry Wind, Margherita Pagani, Mukul Pandya | Source: “Management and Business Review (MBR)” | Subject: IT / Technology / E-Business