Mauro Porcini

Team triumphs individuals. This is key. You want to have a unicorn culture eventually, but the team is more important. This implies that probably we need to redefine high-performing individuals.

What is a high-performing individual? This is what the unicorn idea does. A high-performing individual is not just the one who achieves business results. Unfortunately, too many times that’s the key criteria, the ability to perform … [ Read more ]

Mauro Porcini

We apply the three field tests of design thinking to every function of the company. The first is desirability, people, and human beings—what they want. The second is visibility: the technology of and applied to your product, plus process and manufacturing. Does it make sense for my company? Can I scale it up? The third lens is the business lens, the viability. Do I have … [ Read more ]

Mauro Porcini

This is one of the problems of focusing on the short term. You have many leaders that rotate every two, three years, so the idea that they’re going to invest part of their budget in something that’s going to generate value for the next manager, it’s not that attractive. So we need to rethink the way we reward these leaders and connect them to long-term … [ Read more ]

Mauro Porcini

The second phase of my [new culture building] journey was the hidden rejection. People were rejecting me, but I was not aware of it. This is very typical when you try to change culture in any kind of organization. I learned something at that moment that changed the trajectory of my professional journey in these companies: every time I pitch an idea, I ask the … [ Read more ]