Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World
As we continue in an era of simultaneous innovation and commoditization, enabled by digital technologies, managers around the world are asking themselves “how can we both adapt to rapid changes in technology and markets, and still make enough money to survive–and thrive?”
To provide answers to these important and urgent questions, MIT Sloan School of Management Professor Michael Cusumano draws on nearly 30 years of research … [ Read more ]
Content: Book | Author: Michael A. Cusumano | Subject: Strategy
Strategic Thinking for the Next Economy
A first-rate collection of essays from a new MIT Sloan Management Review-sponsored series, commendable for its diversity of subject matter and consistent brilliance. Contributors C.K. Prahalad, Sumantra Ghoshal, Christopher Bartlett, Henry Mintzberg, and other business thought leaders examine the fundamentals of strategy and value creation, strategic flexibility in a volatile world, strategy marketing in uncertain times, and strategies for growth in fast-paced markets.
Content: Book | Authors: Constantinos C. Markides, Michael A. Cusumano | Subject: Strategy