Certainty and Uncertainty – An Imaginative Strategy
What are the organizational and environmental factors that precede the adoption of a certain strategy – and do environmental factors in particular, as perceived by managers, influence the formulation of strategies? In other words, are strategies limited only by the perception and imagination of a manager?
Content: Article | Authors: Donald L. Lester, John A. Parnell, Michael L. Menefee | Source: ManagementFirst | Subject: Strategy