Venkat Atluri, Miklos Dietz, Nicolaus Henke
More than 80 years ago, Nobel laureate Ronald Coase argued that companies establish their boundaries on the basis of transaction costs like these: when the cost of transacting for a product or service on the open market exceeds the cost of managing and coordinating the incremental activity needed to create that product or service internally, the company will perform the activity in-house. As digitization reduces … [ Read more ]
Content: Quotation | Authors: Miklos Dietz, Nicolaus Henke, Venkat Atluri | Source: McKinsey Quarterly | Subjects: Economics, Strategy