The View from the Glass House
Transparency challenges companies by making information about products and pricing, as well as corporate practices around labor, environment, healthcare and other issues, instantly available to potential customers. Empowered by YouTube and other new media, consumers have the power to reframe, even shatter, the reputations of products, services and companies. As transparency washes the windows of corporate headquarters, leaders of retail and consumer product companies will … [ Read more ]
Content: Article | Authors: Ajit Kambil, Patrick Conroy, Ryan Alvanos | Source: Deloitte Review | Subject: Industry Specific | Industry: Retail