Strategic Planning is Dead. Long Live Strategic Planning
Is strategic planning still relevant in a world of tumultuous economic events and stunning social and technological shifts? According to an Accenture report, the answer is yes, although new approaches (particularly relating to risk management) are likely needed. The report also introduces five elements of an effective strategic planning process.
Content: Article | Author: Robert Gjetsund | Source: Accenture | Subject: Strategy
Key Elements of an Effective Strategic Planning Process
Robert Gjetsund
The strategic direction of the company must engender clear expectations about the markets in which the company will compete, which capabilities the company must possess to be able to achieve its desired position, and how the company’s organizational culture will measure and value performance. With these expectations clearly defined, management then must develop a set of concrete implementation plans that will drive the company in … [ Read more ]
Content: Quotation | Author: Robert Gjetsund | Source: Accenture | Subject: Strategy