Measuring The Black Box
The challenge for companies seeking to improve their ability to create growth through innovation is that the metrics that many companies use to measure innovation run a high risk of actually leading companies in the wrong direction. Managers hoping to unleash their innovative potential need to be mindful of critical measurement traps, think about creating a widespread set of metrics, and ensure their executive dashboard … [ Read more ]
Content: Article | Authors: Scott D. Anthony, Steve Wunker, Steven Fransblow | Source: Chief Executive | Subject: Innovation
