Making Sense of Strategy
In a wry, snappy voice, consultant Tony Manning offers a concise guide to effective decision making for anyone steering a company. His Making Sense of Strategy outlines the most important things strategists need to know: how to make quick, informed choices and persuade stakeholders to get on board. Manning, a former head of marketing at Coca-Cola Export Corp. in southern and central Africa, explains how … [ Read more ]
Content: Book | Author: Tony Manning | Subject: Strategy