Great Eastern Toys (D) Case
Great Eastern Toys dolled up its management plan in 1996, to focus on expanding sales. Its plan, however, didn’t face up to the potential problem of working with other currencies, which is was forced to do in 1998. Its banker pointed out that the depreciation of the European currencies during the previous two years had resulted in substantial lost income. Although this is a ficticious … [ Read more ]
Content: Case Study | Authors: Gabriel Hawawini, Lee Remmers | Source: INSEAD | Subjects: Finance, International | Company: Great Eastern Toys