Grand Designs
Few organizations, Tim Brown says, are set up to allow much creative collaboration, and even those are often afflicted by a culture that mishandles the results. “Too many ideas that get through to the market make it there because somebody senior is the one sponsoring them,” he says, “not because they’re necessarily the best ideas.”
Brown, president and CEO of Palo Alto-based IDEO, looks to “design … [ Read more ]
Content: Thought Leader | Authors: Matthew Budman, Tim Brown | Source: The Conference Board Review | Subject: Innovation | Company: IDEO