The Scotts Company: (A) Transforming the European Supply Chain, (B) Developing a Supply Chain Balanced Scorecard

From its humble start in 1868 in Marysville, Ohio, as a seller of hardware and seeds, the Scotts Company has grown into the world’s number one marketer of branded consumer lawn and garden products. Its expansion into Europe in the 1990s marked the company’s first foray into the region, an area US managers felt was ripe for growth. But after buying five businesses … [ Read more ]