“Valuable, hard-to-find data about demographic trends, marketer spending, Hispanic media and leading Hispanic agencies.” Includes data about top advertisers and brands, leading radio formats and television markets, and demographics.
Content: Article | Source: “Advertising Age” | Subjects: Demographics, Marketing / Sales
Hit the ground running with fodder from Ad Age’s Salary Center, where you can find surveys covering specific salaries and reimbursement trends in the advertising, marketing and media industries. Sure, you’ll want to check out the paychecks of media moguls like Sumner Redstone, Rupert Murdoch and Shelly Lazarus. Read it and weep. Then move on to the incredibly useful “real world” reports for base salaries … [ Read more ]
Content: Career Information | Source: “Advertising Age” | Subject: Benefits / Comp.
The Ad Age DataCenter provides exclusive advertising and marketing industry data compiled by the Ad Age Research Department. This constantly updated collection includes more than 600 separate charts arranged in the four major categories:
– Salary Surveys
Content: Online Resource | Sources: “Advertising Age”, “Crain Communications Inc” | Subjects: Advertising, Industry Specific | Industry: Advertising