Teppo Felin, Alfonso Gambardella, Todd Zenger
Theories illuminate paths to value that might otherwise remain unseen. Managers and entrepreneurs who hold the flashlight of theory can avoid the streetlight effect—the human tendency to search only where the light already shines, where things are already evident.
Content: Quotation | Authors: Alfonso Gambardella, Teppo Felin, Todd Zenger | Source: Management and Business Review (MBR) | Subjects: Innovation, Management