Crucial Challenges Facing Contemporary Global Corporate Strategies
Globalization opens up countless opportunities for companies, such as access to multiple markets, new revenue, knowledge and technologies, thus enabling them to enhance their competitiveness. At the same time, however, their activities are under serious threat in an environment of increasing world instability caused by geopolitical and social conflicts, together with economic and financial risks. Furthermore, the solidification of an unbalanced global economic system is … [ Read more ]
Content: Article | Authors: Camila de Sousa Braga, Hélène Bertrand | Source: SASE | Subject: International