Michael E. Raynor and Daniel Littmann

Competition typically focuses on one of two dimensions—either functionality, as in speed, reliability, or power; or convenience, such as ease of use or customization. Whichever is more valuable to the customer is the basis of competition in a market at that time. Dominating a market is a function of delivering more of the kinds of performance that matter to customers than your competitors can. The … [ Read more ]

Michael E. Raynor and Daniel Littmann

Today, the critical dimensions of IT performance aren’t driven by integration between functional departments and IT services, but instead by integration between the various components of the IT architecture and the supporting communications infrastructure.

Outsource IT, Not Value

If you don’t analyze your value chain first, you may outsource IT functions that are core to your business or base decisions on the wrong metrics.