Deb Roy
When we talk about the format of storytelling, there’s the specific format of the medium—motion and sound, resolution, and aspect ratio—that create a channel within which you have to fit the story. And then there are the diffusion properties that affect where a story can go, how long it’s going to live on, and how it’s going to morph as it passes through the hands … [ Read more ]
Content: Quotation | Author: Deb Roy | Source: “McKinsey Quarterly” | Subjects: Organizational Behavior, Storytelling