The best-selling case study of all time at Harvard Business School (HBS) is not about Coca-Cola or Microsoft, but the Cleveland-based arc welding manufacturer Lincoln Electric. First published in 1975, the case has sold roughly 300,000 copies. Almost every MBA candidate at Harvard reads the original or one of several updated versions, as do tens of thousands more business students across America.
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Content: Article | Author: Frank Koller | Source: The Huffington Post | Subjects: Human Resources, Management, MBA Related, Organizational Behavior | Company: Lincoln Electric Company