What Goes Around Comes Around
From appliances to medical equipment, from aircraft to golf clubs, the Internet is giving consumers unprecedented access to a growing number of used products. Whether your market is consumer or business-to-business, the emergence of efficient electronic resale markets will fundamentally change the perspective and behavior of your customers.
Content: Article | Authors: Julia Kirby, Paul F. Nunes | Source: “Outlook Journal (Accenture)” | Subjects: Marketing / Sales, Strategy