Four Things You Should Know About Email List Validation
Letting go of contacts you’ve worked so hard to gather isn’t pleasant. Even more unpleasant, though, is getting bounces and seeing your engagement decline because your emails are going to the spam folder. Cleaning obsolete data from your email list is best-practice if you send mass emails.
Most marketers know that a high number of bounces indicates that it’s time for an email list cleaning. But … [ Read more ]
Content: Article | Author: Liviu Tanase | Source: MarketingProfs | Subject: Marketing / Sales