AmBev, The Dream Project (A & B) – A Brazilian-Based Multinational Beverage Company with Global Scale
It took just one merger, and literally overnight, a new multinational shuffled the ranks of the drinks industry. Two large beverage companies, Brahma and Antarctica, formed AmBev, instantly claiming the number three spot on the list of the largest beer companies in the world. Professor Lourdes Casanova explains in this case study what’s even more surprising to the drinks industry – this new multinational was … [ Read more ]
Content: Case Study | Author: Lourdes Casanova | Source: INSEAD | Subjects: Industry Specific, International | Industry: Food Products/Service | Company: AmBev
The Luksic Group: A Chilean Conglomerate in a Global Economy
Buy low, sell high – the Luksic Group began small using this business tactic, and soon, the formula was highly successful. Over the years, it grew into one of Chile’s largest conglomerates. But a tougher challenge followed when the group attempted to convert its local successes into global ones. In this recent case study, Paulina Cuadra and Professors Lourdes Casanova and Gonzalo Jimenez explain how … [ Read more ]
Content: Case Study | Authors: Gonzalo Jiménez, Lourdes Casanova, Paulina Cuadra | Source: INSEAD | Subject: International | Company: The Luksic Group
Chile: In Search of a Second Wind
What brings foreign investment to a developing country? Although political stability and a skilled workforce are always appreciated, what often clinches the deal is an incentive package that includes waivers on regulations and taxes. In this recent case study, Research Assistant Isabelle Dauner and Professors Olivier Cadot, Lourdes Casanova and Daniel Traca examine the slowdown in Chile’s rate of FDI and ask what might speed … [ Read more ]
Content: Case Study | Authors: Daniel Traça, Isabelle Dauner, Lourdes Casanova, Olivier Cadot | Source: INSEAD Knowledge | Subjects: Economics, International – Americas
