Jon Katzenbach, Rutger von Post, and James Thomas

We have found, through numerous cultural interventions with a wide range of organizations […] that companies that eschew all-encompassing culture change initiatives and instead focus on three specific elements—critical behaviors, existing cultural traits, and critical informal leaders—have the most success. We call these “the critical few.”

Jon Katzenbach, Rutger von Post, and James Thomas

How you treat your employees determines how they treat customers.

The Critical Few: Components of a Truly Effective Culture

Forget the monolithic change management programs and focus on the elements of your culture that drive performance.

Eat Your Peas: A Recipe for Culture Change

The methods used by celebrity chef Jamie Oliver to promote health in a West Virginia city can also be used to raise organizational performance.