Sam Hill
I don’t think business writing is necessarily getting worse. I think it’s always been terrible. But I do think tools like PowerPoint and e-mail, coupled with the organizational downsizing of secretaries, has given illiterate businesspeople the ability to send babble out unedited, and this has increased visibility of the problem.
Content: Quotation | Author: Sam Hill | Source: Across the Board (ATB) | Subject: Communication
The Infinite Asset: Managing Brands to Build New Value
Content: Book | Authors: Chris Lederer, Kevin Lane Keller, Sam Hill | Subject: Marketing / Sales
Smart, Wealthy Company Seeks Good-Looking, Sophisticated Companion
Companies can no longer just worry about branding. Co-branding is the new game.
Content: Article | Authors: Chris Lederer, Sam Hill | Source: Context Magazine | Subjects: Business Development, Marketing / Sales
Radical Marketing: From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big
Content: Book | Authors: Glenn Rifkin, Sam Hill | Subject: Marketing / Sales