The A.T. Kearney Strategy Chessboard
For the past four decades, we have seen a staggering number of strategic schools of thought and frameworks. The A.T. Kearney Strategy Chessboard helps sift through them to pick the right one for the right situation.
Editor’s Note: one of the better strategy articles I have read in a long time. Highly recommended.
Content: Article | Authors: Michael Broquist, Thomas Kratzert | Source: Kearney | Subject: Strategy
4 “Umbrella Strategies” and Strategic Approaches
Thomas Kratzert, Michael Broquist
An effective strategy framework must include the level of industry predictability as a main dimension.
Content: Quotation | Authors: Michael Broquist, Thomas Kratzert | Source: Kearney | Subject: Strategy
Playing on the New Strategy Chessboard
Hundreds of schools of thought exist on strategy, but none is universally applicable. The Strategy Chessboard helps articulate clear choices in strategic approaches so you can make the right moves at the right times in the right situations.
Content: Article | Authors: Michael Broquist, Thomas Kratzert | Source: Kearney | Subject: Strategy
The Path to Maximizing Margins
Can an obsession with product costs ultimately hurt profits? Can products be too good for their own good? Such questions reflect the complicated relationship between product design and pricing. Companies that manage this relationship skillfully can maximize their gross margins and, in turn, fatten their R&D and marketing budgets.
Content: Article | Authors: Michael Broquist, Thomas Kratzert | Source: Kearney | Subject: Marketing / Sales