Who Says Elephants Can’t Dance? Leading a Great Enterprise through Dramatic Change
Gerstner quarterbacked one of history’s most dramatic corporate turnarounds. For those who follow business stories like football games, his tale of the rise, fall and rise of IBM might be the ultimate slow-motion replay. He became IBM’s CEO in 1993, when the gargantuan company was near collapse. The book’s opening section snappily reports Gerstner’s decisions in his first 18 months on the job-the critical “sprint” … [ Read more ]
Content: Book | Author: Louis V. Gerstner | Subjects: Case Related, People
The Strategy Process: Concepts, Context and Cases
Content: Book | Authors: Henry Mintzberg, James Brian Quinn | Subjects: Case Related, Strategy