When Content and Knowledge Management Collide

Organizations tend to look at content management as content that’s good enough for outside folks, while they refer to knowledge management as the sharing of knowledge primarily by inside folks. We think the time is ripe for a collision. A blend of content management systems and knowledge management tactics may provide just the combination a company needs. By examining the following points of overlap between … [ Read more ]

Ken Kesey (author)

You can count the number of seeds in an apple, but you can’t count the number of apples in a seed.

Customer Option Value: Counting the Apples In a Seed

“Ken Kesey, the celebrated author of One Flew Over the Cuckoo’s Nest, once remarked: ‘You can count the number of seeds in an apple, but you can’t count the number of apples in a seed.’ Kesey’s words resonate strongly in the context of customer data analytics. In particular, they can be interpreted to mean that a company can determine the current value of its customer … [ Read more ]

The Competitive e-Vantage

“There are three major buckets into which CEOs can dump their IT resources. The first bucket is external initiatives, which cover creating programs for, or integrating with, trading partners. Next are internal initiatives, which involve creating programs for internal resources or integrating disparate internal systems. The third bucket is reengineering the organization by realigning skill sets and processes that better position you to do business … [ Read more ]