Real Options, Real Opportunities
The process used to evaluate many IT projects doesn’t leave room for on-the-fly management flexibility. That could prevent some potentially money-making projects from getting off the ground. The alternative: Treating IT investments like stock options, which can lead to better product valuation, capital budgeting, and strategic planning.
Content: Article | Author: James Alleman | Source: Optimize Magazine | Subject: Finance
CIO As Marketeer
Companies must transform their mass-marketing thinking, with IT at the core.
Content: Article | Author: Regis McKenna | Source: Optimize Magazine | Subjects: IT / Technology / E-Business, Marketing / Sales
Advertising Spending vs. CRM Spending (U.S.)
DuPont ROI Model Yields Business-case Results
A short look at the DuPont Model.
Content: Article | Sources: DuPont, Optimize Magazine | Subjects: Finance, Management
Geoffrey Moore
Competitive advantage is a function of two variables: the amount of customer-valued differentiation between what your company offers and that of its direct competitors, and the sustainability of that differentiation over time. The greater the difference and the longer you can sustain it, the more attractive your prospects for creating above-average returns for investors.
From an investor’s point of view, any business process that creates additional … [ Read more ]
Content: Quotation | Source: Optimize Magazine | Subjects: Outsourcing / BPO, Strategy
Mind Your Core Business
Want IT to deliver shareholder value? Start identifying what’s core to competitive advantage and what’s only context, then build systems accordingly. But beware: What’s core today quickly becomes context tomorrow.
Content: Article | Author: Geoffrey A. Moore | Source: Optimize Magazine | Subjects: Outsourcing / BPO, Strategy
Resource Allocation – Core vs. Context
The Collaboration Continuum
Understand the full goals and complexity of collaboration before moving forward.
Content: Article | Authors: C.K. Prahalad, Venkat Ramaswamy | Source: Optimize Magazine | Subjects: IT / Technology / E-Business, Strategy
Cultural Value Chain
The Economics of Organizations
Collaboration As Co-Creation of Value
Digging Beneath Deep Dialog
“Dialogue is not the same as negotiation…All the executives interviewed agree that dialogue is a vital kind of human interaction and that its presence or absence is critical to business success or failure…The seven Deep Dialog drivers [are] as follows:
1. Bridging begins with an openness to differences…
2. Bonding starts with a person seeking and beginning to find personal chemistry, with limited … [ Read more ]
Content: Article | Author: Howard V. Perlmutter | Source: Optimize Magazine | Subjects: Management, Organizational Behavior
How To Sell Change
“Getting people and organizations to accept new ways of doing things is typically described as ‘managing change’ and assigned as an afterthought to a handful of specialists from the human resources department. Not surprisingly, this approach frequently ends in disaster. ‘Managing change’ is far too flat and insipid a description of what needs to be done. Change doesn’t just have to be managed; it needs … [ Read more ]
Content: Article | Author: Michael Hammer | Source: Optimize Magazine | Subject: Change Management