Why negotiation is the most popular business school course [Archive.org URL]

Just as negotiating has become an ongoing process, so too has learning new negotiating techniques. “Improving your negotiation skills,” write the co-authors of this article, “is a long journey that involves constant reflection, awareness, and openness to feedback.” In the article, a valuable and extremely useful primer for negotiators, they describe and outline the preparation, value-claiming and value-creating strategies that are the foundation of any successful negotiation.

Editor’s Note: the title doesn’t really convey the purpose of this article which is to provide analysis and advice for real-life negotions…and it really is valuable advice.

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