Corporate executives used to look upon issues of their corporate culture as “soft and fuzzy” areas over which they had little control. No longer.
Today’s senior leaders are increasingly finding that their most sophisticated corporate strategies stand little chance of being adopted and executed if the inherent culture of their company cannot or will not accommodate the change.
Learn more about creating a culture conducive to high … [ Read more ]
Content: Article | Authors: Ana Dutra, Richard Hagberg | Source: Accenture | Subjects: Management, Organizational Behavior
Drawing on a wealth of stable values, strategic history and shared mindsets, the company’s leaders have created a strong but flexible performance anatomy that allows the organization to build on past successes and adapt to future challenges.
Content: Case Study | Authors: Ana Dutra, Jane C. Linder, Robert J. Thomas | Source: Outlook Journal (Accenture) | Subjects: Management, Organizational Behavior | Industry: Transportation | Company: UPS
In a world of product and brand proliferation, consumer companies face bleak prospects for sustained revenue growth. But a few firms such as Kraft, Procter & Gamble, and Netflix are creating new growth by using their product position as a starting point from which to create solutions that address the issues and hassles that surround the product.
Content: Article | Authors: Ana Dutra, James Frary, Rick Wise | Source: Mercer Management Journal | Subject: Marketing / Sales