3 Ways to Clearly Communicate Your Company’s Strategy
For all the communication around strategy, we know that leaders at many companies don’t provide the necessary context for employees to understand what the words and sentences in a strategy statement actually mean. What can leaders do to help employees understand enough context to understand a strategy? In this article, the authors offer three ideas.
Content: Article | Authors: Andrew MacLennan, Constantinos C. Markides | Source: Harvard Business Review | Subjects: Communication, Organizational Behavior, Strategy
Constantinos C. Markides
Not all purposes are motivating, and not all statements of organizational values are effective in guiding behaviors the way we have discussed here. To the contrary, if we judge by the fact that 87 percent of employees in the world claim to be disengaged or actively disengaged at work, the majority of purposes must be useless. The question that we must address, therefore, is, “What … [ Read more ]
Content: Quotation | Author: Constantinos C. Markides | Source: strategy+business | Subjects: Human Resources, Motivation, Organizational Behavior
Constantinos C. Markides
Simply communicating the choices you have made is often insufficient. What you really need to do is to communicate the choice and the alternatives considered and rejected in favor of the choice. It is the positioning of the choice relative to the alternatives considered that makes the choice clear to people. This means that what you need to say is not “We have decided to … [ Read more ]
Content: Quotation | Author: Constantinos C. Markides | Source: strategy+business | Subjects: Communication, Management, Organizational Behavior
Constantinos C. Markides
I propose that there are two key parameters that an organization needs to put in place to guide decision-making. The first is the organization’s clearly communicated strategy. This is defined by the difficult choices leadership has made that determine which decisions are “strategic” (and should be undertaken only by top management) and which decisions are “operational” (and can be undertaken by employees). The second parameter … [ Read more ]
Content: Quotation | Author: Constantinos C. Markides | Source: strategy+business | Subjects: Decision Making, Organizational Behavior
Granting Autonomy Without Losing Control
In his new book, London Business School’s Constantinos C. Markides explains how leaders can ensure that employees know how to deliver on a company’s strategy.
Content: Article | Author: Constantinos C. Markides | Source: strategy+business | Subjects: Management, Organizational Behavior
Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets
If your organization aspires to create or conquer the new markets of the twenty-first century, Fast Second offers concrete advice on how to go about achieving this. Internationally acclaimed strategy experts Constantinos Markides and Paul Geroski explore:
– How radical innovation creates new-to-the-world markets
– What the structural characteristics of early markets are and the implications for prospective new entrants
– How … [ Read more ]
Content: Book | Authors: Constantinos C. Markides, Paul A. Geroski | Subjects: Innovation, Strategy
Strategic Thinking for the Next Economy
A first-rate collection of essays from a new MIT Sloan Management Review-sponsored series, commendable for its diversity of subject matter and consistent brilliance. Contributors C.K. Prahalad, Sumantra Ghoshal, Christopher Bartlett, Henry Mintzberg, and other business thought leaders examine the fundamentals of strategy and value creation, strategic flexibility in a volatile world, strategy marketing in uncertain times, and strategies for growth in fast-paced markets.
Content: Book | Authors: Constantinos C. Markides, Michael A. Cusumano | Subject: Strategy
