The Experience Trap

When companies look for a manager, they should look for experience, right?

Well, maybe not. INSEAD professors Kishore Sengupta and Luk Van Wassenhove say their research has revealed what they call the “experience trap.”;

“Conventional wisdom holds that as we do more things more often, we learn from experience and get better and better, and what we found in our research was that actually some of … [ Read more ]

Coordinating Disaster Logistics after El Salvador’s Earthquakes using SUMA’s Humanitarian Supply Management System

The logistics of disaster relief projects using supply management technology and the complex relationships between numerous parties during a series of natural disasters in El Salvador are mined for key lessons and their pertinence to future international rescue projects. The case analyses the management of this series of disasters and lays out key learning points for such future projects with especial relevance for international multi-partner … [ Read more ]

Borrowing from Nature: Manufacturing Lessons from the Biological Cell

Where should we look for new innovations in manufacturing? Perhaps nature has some answers, say Professors Demeester, Loch and Van Wassenhove, who see in the biological cell a lean, adaptive system that allows the kind of performance today’s manufacturing facilities could only dream of achieving.

Managing Product Returns at Hewlett Packard

Product returns have existed since the first time anyone manufactured a product. In the ‘customer-is-always-right’ culture of the US, product returns are increasingly eating into profits, leading manufacturers to develop a returns strategy. In this new Case Study, Professors Van Wassenhove and Guide, and Neeraj Kumar look at the issue within HP’s inkjet product line.

The Scotts Company: (A) Transforming the European Supply Chain, (B) Developing a Supply Chain Balanced Scorecard

From its humble start in 1868 in Marysville, Ohio, as a seller of hardware and seeds, the Scotts Company has grown into the world’s number one marketer of branded consumer lawn and garden products. Its expansion into Europe in the 1990s marked the company’s first foray into the region, an area US managers felt was ripe for growth. But after buying five businesses … [ Read more ]

IFRC – Choreographer of Disaster Management: Preparing for Tomorrow’s Disasters

Disaster response organizations like the International Federation of Red Cross and Red Crescent Societies (IFRC) act as choreographers in a huge show involving countless characters (government, media, NGOs, donor National Societies, affected communities) and materials (food, clothing, medicine, trucks, tents, blankets). When done well, the right aid gets to the right people at the right time. When done poorly, confusion and chaos prevail. … [ Read more ]

Matching Demand and Supply: Boosting Profits from Remanufacturing

Many firms believe that active concern for the environment is not their business, because the extra costs impact the bottom line. But Professors Daniel Guide and Luk Van Wassenhove show how the re-use of returned products can actually add value for shareholders. Discover their framework for analysing the profitability of re-use activities in this recent working paper.

Xerox: Building a Corporate Focus on Knowledge

Knowledge is the key element in running an organization. It’s also the cornerstone for a new economy and, combined with innovation, knowledge enables daily business practices to be reworked. Professor Soumitra Dutta, Professor Luk Van Wassenhove and Beatrix Biren consider how knowledge can be converted into marketplace success for any organization. They study one particular Xerox community as well as the overall … [ Read more ]

Waste Not, Want Not: Analyzing the Value of Used Products

Remanufacturing is a production strategy whose goal is to recover the residual value of used products. Laurens Debo and Professors Beril Toktay and Luk Van Wassenhove consider whether producing a remanufactured product is profitable. They focus on the roles of the market, production technology, and cost, developing insights for managers who might consider using what’s been used and putting out a remanufactured product.